Public Relations Intern: A Day in the Life
Like countless others, our agency has spent the past several months navigating the WFH lifestyle. To give you a peek inside what that looks like for us, we're sharing a day in the life as an intern at Revolution PR -- remote edition!
As an intern, I am largely responsible for working with the team on media relations -- in other words, being a news junkie and lots of writing! Media relations involves news auditing, coverage tracking, compiling media lists, and pitching relevant reporters with timely hooks to secure coverage for our clients. I also support the team on social media and influencer marketing research. To ensure our agency remains social-media savvy, I strategize and create engaging blog and social media content for all of Revolution’s platforms.
In the morning, checking one item off my to-do list, like a quick workout, before I open my laptop leads to a more productive workday. Getting my blood pumping makes a drastic difference in my energy level during the workday. Even if it’s just a 10-minute ab routine or stretch session, establishing a varied routine centered around wellness makes each day seem less like the movie “Groundhog Day.”
When it’s time to get down to business, I give myself a few minutes to organize my day and check email. I swear by detailed and varied to-do lists that set specific intentions! As PR professionals, we are constantly juggling long to-do lists, from media outreach to influencer marketing to social media planning, for a variety of clients, so it’s easy to get distracted if you don’t have a plan. Time-blocking and focusing on one client at a time keeps my mind sharp, my to-do list manageable and ensures I meet or exceed every goal I set!
Throughout the day, I move around my apartment to change my surroundings. Spending all my time in one spot is not a healthy or productive way for me to WFH -- and staying inside all day isn’t either. It’s super important for me to take a few small breaks and move my body, even just to check the mailbox, take out the trash, or walk my neighbor’s dog.
As we all adjust to the realities of remote work, self-care is a must! There’s nothing wrong with recognizing your personal needs and organizing your workday accordingly. As I’ve spent the past few months virtually with Rev, I’ve learned that consistent communication and support is everything. Each day brings new challenges, exciting wins, and fast-paced PR work. The best part is knowing that our clients align with our values, making a day in the life at Rev unique and rewarding.